Reaching individuals at home used to mean sending direct mail. Want to send your customers a coupon? Direct mail. Want to reach everyone in a neighborhood? Direct mail.

We’ve had enough of that!

Introducing addressable geo-fencing. With this technology Nuleaf Marketing Solutions can reach anybody digitally. Simply send us a spreadsheet of your customers addresses and we can target their households and display ads for your business on any of their devices. So not only will they see your ads in the home, but even when they are out-and-about.

If you don’t have a customer list then we’ll build one for you! The way it works is that you tell us which neighborhoods, streets, or zip codes you want to reach and we can reach every home in that area. This is possible because we can combine our addressable geo-fencing technology with our geoconquesting advertising and actually draw on a map the areas we want to target.

Why Addressable?

  • Super accurate based on GPS data
  • Include up to 1 million addresses per campaign
  • Outperforms IP address based solutions
  • Includes our foot traffic attribution
  • Personalize creatives for local appeal
  • Cross-device advertising, not limited to devices in the household
  • Follow people up to 30 days after their visit

The Process

Here's How Addressable Geo-Fencing Works

1
You export your contacts from your CRM. Or we build an address list from our 1st party location and demographic data.
2
Addresses are matches using the county plat lines for exact boundaries around the property
3
We geo-fence every addresses that we found a match for. Then we choose whether to apply cross-device matching for household computers and CTV devices (depending on your campaign needs)
4
Our data updates every day to capture mobile devices of anyone who enters the address (house guests, customers, travelers etc)

Where Can Addressable Geo-Fencing Work For You?

Fast food restaurants specializing in takeout and delivery
Healthcare professionals like dentists and vets
Politicians, political parties, local issue advocates
Home service providers such as utilities or landscapers
Auto dealers and automotive service providers
Real estate pros such as agents and brokers
Home service providers such as utilities or landscapers
Auto dealers and automotive service providers
Real estate pros such as agents and brokers
Financial services such as local banks
Direct mail pairing with post cards, catalogs etc
Local charities and fundraising efforts
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It’s Time Your Business Took Advantage Of The Most Precise Advertising Tactic Ever Devised